Pinkalicious's new ice skates are plain white, so before she takes them out on the ice she decides to color them with her cotton candy pink magic marker.

When her classmates make fun of her for still liking the color pink, a little girl feels all alone, but then a friend shows her the power of pink.

"Stuck inside one wet afternoon, a group of friends are bored and miserable--until a pink glow leads them to discover a mysterious treasure chest and everything changes! Grey is for rainy days, but PINK is for all kinds of fun -- bows and buttons, yes, but also aliens and astronauts, dancers and dragons! In a parade of exuberance that celebrates all things pink, one surly fur ball stands out--and ultimately teaches the kids a valuable lesson in embracing...

Leo enjoys doodling with his pink marker and when his moms are busy with work, he adds some vibrant pink touches to various items that lead to a colorful surprise.